According to Consumer Reports an average family that uses disposable diapers will spend $1,600 – $2,500 to diapers per child. Knowing that many of us spend so much money on diapers, I went to work figuring out who had the lowest everyday price on various brands of diapers. I was surprised by the results and I bet you will be too.
I compared prices on the retailer’s generic brand, Pampers, and Huggies at six retailers including , , , , (now includes ) and Cub Foods (a SuperValue-owned grocery chain in Minneapolis)*. For ease of comparing, I looked at regular prices without considering sales or coupons. I also assumed, for the websites, that you would buy enough quantity to qualify for free shipping.
*Prices were gathered from physical Target, Costco, Walgreens and Cub Foods stores. Links throughout this article to those retailers are solely for reference purposes.
Which Generic Diaper is Cheapest?
First, let’s take a look at generic diapers (I included LUVs in this category because they were generally cheaper than most generics). Although Target only made it once in the cheapest list, it was typically tied or within $0.1/diaper off being in the top 2.
|Cheapest store||2nd Cheapest|
Surprising finds about generic diapers
— It is a shocker to me that Costco did not have even close to the the lowest price for any sized diapers. I am not surprised about Walgreens not even being close across the board for all sizes.
—I expected Amazon and Walmart to be cheapest across the board, and well, they were. Amazon does not carry generic diapers, but their LUV value pack diapers were considerably cheaper than the generic brands of the other stores.
Who Sells Huggies Diapers Cheapest?
|Size||Cheapest Store||2nd Cheapest|
About Buying Diapers on Amazon
has strong pricing on Pampers diapers and Huggies diapers. The prices included in this comparison account for the automatic 15% savings you get as an . is a free program that provides discounts, free shipping and other benefits.
You can save even more if you opt for through Amazon; when you select this option at purchase you receive an additional 15% off and authorize Amazon to send you future shipments at a specified interval, like every 2 or 3 months.
is advertised as no obligation, which means you can cancel your request for future orders at any time. In fact, as soon as your order ships you can log into your Amazon account, and ensure you won’t receive future shipments.
About Buying Diapers at Target
beat Costcos for 5 out of 6 sizes of Huggies diapers without even factoring in coupons or other diaper-related promotions and discounts. Target is more generous with their diaper discounts than Costco, which means the warehouse club falls further behind in the savings.
Target stores accept manufacturer’s coupons, which often exist for diapers, we can often find Target-issued diapers coupons that can be used at the same time, on the same product as a manufacturer’s coupon. Plus, Target frequently runs a sale where you receive a $5 or $10 Target gift card when you buy 2 big boxes of Huggies.
Every week we put together a Target shopping list that highlights any diaper sales to help you stretch your family’s budget.
If you don’t use coupons, but buy Huggies, then you can order diapers from for the same prices I found in-store.
Who Has the Best Price on Pampers?
Costco doesn’t carry Pampers diapers, so they were excluded from this category.
About Buying Diapers at Walmart.com
Yes, but is not far behind coming in within $0.2/diaper on all sizes.
Certainly using coupons for name brand diapers like Huggies and Pampers would lower your out-of-pocket cost.
What About Sales and Coupons?
All of this information is great about diapers, but better yet is to buy diapers on sale, with coupons and when you earn a store credit/loyalty program reward for the purchase. Shopping that way can get you diapers for half price or less. The problem is that those amazing sales don’t happen every week and when you need diapers, well, you need diapers.
When you are running low on diapers the good news is that ordering online is often less expensive than running to the store, much more convenient, and ordering from can score big savings. Be sure to check out the to score some killer deals on diapers and other products. It updates frequently so keep your eye out for when they are available.
Your turn: What other money-saving ideas do you have for disposable diaper users? (Yes, we know that cloth diapers could be cheaper, but apart from that, how else can we save?)
**Disclosure: Actions you take from the hyperlinks within this blog post may yield commissions for Watean.com. See Watean’ disclosure statement for more details